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Red Cross "Ready Dog" Invited to NAB's 2006 Convention
Marin Graney, Special to RedCross.org
Monday, May 15, 2006 — The National Association of Broadcasters (NAB) invited the American Red Cross to attend NAB's 2006 National Convention at the Las Vegas Convention Center on Tuesday, April 25, and Wednesday, April 26, 2006 to distribute public service announcements (PSAs).
The American Red Cross "Ready Dog" at the National Association of Broadcasters convention in April 2006.
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The Red Cross presence at the event, where Southern Nevada Chapter volunteer Christian Raymer donned the Red Cross "Ready Dog" costume to distribute "Help America II" campaign PSAs to television and radio broadcasters from around the country, is another example of the NAB’s continued dedication to helping the Red Cross share its lifesaving message with the public.
Southern Nevada Chapter Public Relations Specialist Jennifer Lawson and Volunteer Management & Human Resources Coordinator Melissa Cooper were also there to assist. Cooper, who was instrumental in coordinating the "Ready Dog" presence, reported that the response was great.
“As of 9 a.m., Tuesday, the radio ads were already gone," she said. "The crew at the booth was really wonderful.”
For more information about the NAB Convention visit www.nabshow.com
The American Red Cross helps people prevent, prepare for and respond to emergencies. Last year, almost a million volunteers and 35,000 employees helped victims of almost 75,000 disasters; taught lifesaving skills to millions; and helped U.S. service members separated from their families stay connected. Almost 4 million people gave blood through the Red Cross, the largest supplier of blood and blood products in the United States. The American Red Cross is part of the International Red Cross and Red Crescent Movement. An average of 91 cents of every dollar the Red Cross spends is invested in humanitarian services and programs. The Red Cross is not a government agency; it relies on donations of time, money, and blood to do its work.
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